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BRAND IDENTITY & GUIDELINES
Build a brand that feels timeless, not temporary.
We help brands evolve or reinvent their visual identity with a balance of creativity, strategy, and consistency.
From color palettes to storytelling, we create cohesive systems that express your essence across every touchpoint, social, print, and digital.
(For rebranding, visual refresh, or new brand creation)
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Brand Identity Refresh
Ideal for existing brands that need a modern, refined update without a complete redesign.
• Discovery session to analyze current identity & positioning
• Color palette refinement & typography system
• Updated logo or logo variations
• Visual language update (icons, social assets, tone)
• Mini brand guide (10–15 pages PDF)
• File delivery in all formats (AI, PNG, JPG, PDF)
Not included: full rebranding, website or packaging design (available as add-ons).
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Full Brand Identity + Guidelines
Complete rebranding to define a strong, distinctive and cohesive identity from the ground up.
• Brand discovery & positioning workshop
• Concept creation (moodboards, storytelling, creative direction)
• Logo design (3 concepts, 1 finalized with variations)
• Complete visual identity (color palette, fonts, icons, imagery)
• Social media visual system
• Brand book (25–40 pages) covering:
– Logo usage & spacing
– Colors & typography
– Tone of voice & messaging
– Example layouts for print & digital
• Final files in all professional formats
Optional Add-ons
• Packaging design
• Business card, menu, or brand collateral
• Photography or art direction day
→ Let’s shape a visual identity that grows with your brand.